DailyIQ
Last updatedUpdating…

PFG·Principal Financial Group, Inc.

$107.24
-0.40 (-0.37%)
After Hours
High
$107.29
Open
$106.80
Market Cap
23.13B
52W High
$121.18
Low
$106.07
P. Close
$107.24
P/E
14.84
52W Low
$76.50
Fwd P/E
10.49
DailyIQ Est.
$106.13
Inst. Ownership
40.3%
Short Interest
3.83%
Days to Cover
5.5
Div. Yield
3.03%
Next Ex-Div
~Dec 4
Div. Growth
13+ yrs
Technical Score (1D)
83
BULLISH
News Sentiment
49
MIXED
With a Technical Score of 83, Principal Financial Group, Inc. (PFG) sits in the upper tier of the momentum ranking on the 1D timeframe. The bullish bias and BUY signal follow from that rank, and trend strength reads as strong. Sentiment at 49 is diverging from the chart. Because the score is relative, it can stay high while the broader market falls, as long as PFG holds up better than its peers. $102.81 is the near-term risk reference and $114.59 is the next upside marker if buyers keep pressing. DailyIQ's indicator breakdown shows how individual readings such as RSI (neutral range) and MACD (bearish) look right now. Those readings are context only and do not feed the Technical Score, which ranks PFG's momentum against the rest of the universe.
LOW TARGET
$86 -19.8%
5 analysts
MEAN TARGET
$111 +3.6%
16 analysts
HIGH TARGET
$128 +19.3%
3 analysts
PRICE RANGE
$86.00 - $128.00
SB / B / H / S / SS
1/2/14/6/1
DAILYIQ EST.
$106.13 (-1.1%)
Sector
Financial Services
Industry
Asset Management
Exchange
NMS
Country
United States
Symbol
PFG
Description
Principal Financial Group (PFG) is a global financial services firm offering a comprehensive suite of products and services designed to meet the diverse needs of businesses and individuals. The company's core business revolves around three primary segments: Retirement and Income Solutions, Principal Asset Management, and Benefits and Protection. Through its Retirement and Income Solutions segment, Principal provides retirement plans like 401(k)s, along with individual retirement accounts and annuities. Principal Asset Management offers a range of investment options, including equities, fixed income, and real estate. Finally, the Benefits and Protection segment delivers group and individual insurance products, such as dental, vision, life, and disability coverage. Founded in 1879, Principal Financial Group is headquartered in Des Moines, Iowa.
Bought (1Y)
0 shares
$0
Sold (1Y)
10,745 shares
$1.1M
STRABLE-SOETHOUT DEANNA DChair, President and CEO
Award/Grant42 shares2026-09-25
STRABLE-SOETHOUT DEANNA DChair, President and CEO
Award/Grant593 shares2026-09-25
HOCHSCHILD ROGER C-
Award/Grant218 shares2026-09-25
HOCHSCHILD ROGER C-
Award/Grant285 shares2026-09-25
Mills Scott-
Award/Grant150 shares2026-09-25
53/ 100
Neutral / mixed
Overall: Neutral
✕Revenue declining year over year
✓Positive net margin
✓Positive operating cash flow
Net Margin
7.6%
Revenue CAGR
2.0%
Debt / Equity
0.33x
Return on Equity
10.0%
Earnings Summary
Principal Financial Group (PFG) is a global financial services firm headquartered in Des Moines, Iowa, offering retirement and income solutions, asset management, and benefits and protection products across businesses and individuals. Operating within the broader financial services sector, PFG’s asset‑management arm provides diversified investment options while its insurance segment delivers group and individual coverage. In the most recent quarters, PFG reported Q4 2025 revenue of $4.46 billion, up from $4.08 billion in Q1 2026, and EPS of $2.19 versus $2.07 in Q1 2026, indicating a modest earnings acceleration after a slight decline in Q1 2026. The company beat estimates in Q4 2025 (EPS 2.19 vs 2.2471 estimate) but missed in Q1 2026 (EPS 2.07 vs 2.064 estimate) and Q2 2026 (EPS 2.5 vs 2.3606 estimate), showing a mixed pattern of earnings performance. Historically, PFG has maintained a steady YoY revenue growth trajectory, with revenue rising from $3.58 billion in Q3 2025 to $4.46 billion in Q4 2025, while EPS has fluctuated around the $2.0 mark, reflecting consistent profitability despite occasional misses. Recent news highlights a cautious stance from analysts, with Keefe Bruyette & Woods and Barclays both lowering price targets and expressing concerns over competitive pressures and near‑term growth prospects; these adjustments suggest a tempered outlook for the company’s earnings momentum. Key will be how PFG navigates competitive pressures while sustaining its revenue growth and EPS performance in the next quarter.

EPS

EstBeatMiss
$1.89$2.06$2.24$2.41$2.58Q2'25Q3'25Q4'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$2.44 - -
Q2'26$2.36$2.50+5.9%
Q1'26$2.06$2.07+0.3%
Q4'25$2.25$2.19-2.5%
Q3'25$2.20$2.10-4.5%
Q2'25$1.97$2.16+9.6%

Revenue

EstBeatMiss
$3.4B$3.7B$4.0B$4.3B$4.6BQ2'25Q3'25Q4'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$4.3B - -
Q2'26$4.1B$4.0B-3.7%
Q1'26$4.2B$3.5B-16.0%
Q4'25$4.1B$4.5B+9.5%
Q3'25 - $3.9B -
Q2'25 - $3.7B -

Market Data

PFG Stock Snapshot

BULLISH83/100
$107.26+$0.02 (0.0%)
Market cap
23.13B
P/E ratio
14.8
Day range
$106.07 – $107.29
News sentiment
49/100 · Neutral
Analyst target
$111.17 (+3.6%)
Consensus
Hold · 24 analysts
52-week range+40.2% off low · -11.5% from high
$76.50$121.18
Price $107.26 DailyIQ Est. $106.13

Trend, momentum and range position line up bullish on PFG at the moment. Sector peers are worth watching - large caps in Financial Services tend to move together on rotation.

Behaviour On Record

What PFG's own history says about today's numbers

Realized volatility (21d)
21.2% 30th pct
Below its peak
-9.1%
vs 200-day average
+5.2%
Up days (1y)
53%

Principal Financial Group, Inc. is currently running 21.2% annualised volatility over the last 21 sessions. Measured against PFG's own 9 years of daily returns rather than a market-wide average, that is the 30th percentile — on the quiet side for this stock, against a typical reading of 25.4%. The distinction matters because a number that looks calm for one stock is turbulent for another, and the absolute figure on its own tells you neither.

PFG is trading -9.1% below its running peak. Across 8 full years on file, its median worst-drawdown-in-a-year was -22.1%, and the deepest was -57.6% in 2020. The current pullback is therefore shallower than what this stock gives back in a typical year, which is context worth having before treating it as a dislocation.

Price sits +5.2% from its 200-day moving average. Against every other day in its history, that gap ranks at the 54th percentile — close to the gap it normally carries. Over the past year PFG closed higher on 53% of sessions, and it is currently 1 session into a rising streak.

On October specifically: over 9 years of records, PFG finished the month higher 3 of 9 times, with a median return of -3.2% and an average of -1.8%. Its strongest month historically has been November at +6.1% on average, its weakest March at -5.2%. Seasonality is a weak signal on its own — a decade is a small sample and regimes change — but it is a real distribution rather than a rule of thumb.

Overnight risk is measurable too: PFG has opened more than 2% away from the prior close in 134 of 2,216 sessions (6.0% of the time), with the largest gaps running +12.4% and -16.6%. For anyone holding through an event, that rate is a better guide to overnight exposure than the intraday range.

Across the last 3 dated reports on file, PFG moved an average of 1.3% in the session after earnings, closing higher 2 of those 3 times, with a median move of +1.0% and a largest of -1.7%.

All figures computed from 2,217 daily closes between 2017-12-18 and 2026-10-14, split-adjusted, recomputed daily. Percentiles are against PFG's own 9-year history, not a peer group or index.

Sector Rotation

Is money rotating into or out of PFG's sector?

Principal Financial Group, Inc. sits in the Financials sector, currently ranked 12th of 12 GICS sectors by relative-strength rotation score (improving).

Sector rank
#12 of 12
Sector state
Improving
Sector rotation score
18

Options Market

What is the options market pricing for PFG?

CallsPuts

For Principal Financial Group, Inc.'s nearest expiry (2026-10-16, 2 days out), open interest is call-heavy, a bullish tilt (put/call ratio of 0.62), with at-the-money implied volatility around 30.7%. The options market is pricing roughly a ±3.1% move by that expiry — a range of about $104.37–$110.96.

Put/call ratio (2026-10-16)
0.62
ATM implied volatility
30.7%
Total open interest
1,742
Expected move by 2026-10-16
±3.1% ($104.37–$110.96)

Analyst Rating Changes

Are analysts turning bullish or bearish on PFG?

Wells Fargo most recently reiterated its rating on Principal Financial Group, Inc. to Equal-Weight on Oct 12, 2026 with a price target of $113 (from $115). Over the last 90 days, coverage has run 0 upgrades against 0 downgrades, a net mixed lean.

Latest action
Wells Fargo — Equal-Weight
90-day upgrades
0
90-day downgrades
0
Net rating momentum
0
DateFirmActionRatingPrice target
Oct 12, 2026Wells FargoMaintainedEqual-Weight$115 → $113
Oct 9, 2026Keefe, Bruyette & WoodsMaintainedMarket Perform$117 → $115
Oct 7, 2026BarclaysMaintainedUnderweight$92 → $86
Sep 28, 2026Piper SandlerMaintainedOverweight$125 → $128
Sep 10, 2026UBSMaintainedNeutral$98 → $120
Aug 3, 2026JP MorganMaintainedNeutral$106 → $107
Jul 28, 2026B of A SecuritiesMaintainedUnderperform$94 → $104
Jul 28, 2026Evercore ISI GroupMaintainedIn-Line$114 → $112
Jul 22, 2026Wells FargoMaintainedEqual-Weight$114 → $113
Jul 21, 2026JP MorganMaintainedNeutral$101 → $106
Jul 13, 2026Evercore ISI GroupMaintainedIn-Line$108 → $114
Jul 13, 2026Keefe, Bruyette & WoodsMaintainedMarket Perform$102 → $112

Peers & ETF holders

PFG peers & ETF holders

News Sentiment Analysis

Sentiment gathered from recent headlines

49/100
Strong NegativeNeutralStrong Positive
MIXED

Recent News Coverage

Most recent articles, ranked by recency (click to expand).

10+ articles
What did this article say?
BofA Securities increased Principal Financial Group’s price target to $107 from $104 while maintaining its underperform rating. The upgrade reflects a modest view that the company’s earnings outlook has improved slightly. The firm cited stronger revenue growth in the insurance segment and a more favorable operating margin trajectory. The unchanged rating signals that the brokerage still sees significant upside potential but remains cautious about valuation levels. Overall, the move suggests a mild positive outlook for PFG’s stock.
What did this article say?
Wells Fargo reduced its price target for Principal Financial Group to $113 from $115, signaling a modest downgrade. The change reflects a reassessment of the company’s valuation relative to peers and market conditions. The adjustment is small and likely to have limited impact on investor sentiment or trading activity.
What did this article say?
Principal Financial Group, Inc. (PFG) posted a 32.8% share price gain over the past year, outperforming the broader Finance sector and the S&P 500 composite. The stock trades above its 200‑day moving average, indicating a bullish trend, and sits at a price‑to‑book ratio of 1.93x, below the industry average of 2.64x. With a market cap of $23.5 billion and a value score of A, PFG offers a discount relative to peers such as Assurant, MGIC, and Radian Group. The company’s performance suggests a favorable entry point for investors seeking value in the financial services space.
What did this article say?
Keefe, Bruyette & Woods analyst Ryan Krueger maintained a Market Perform rating for Principal Financial Group while reducing the price target from $117 to $115. The downgrade reflects a more cautious outlook on the insurer’s future earnings potential. The adjustment signals a modest negative view on PFG’s valuation relative to peers.
What did this article say?
Keefe Bruyette & Woods reduced its price target for Principal Financial Group from $117 to $115, citing a more cautious outlook. The brokerage maintained a hold rating and noted an average target of $111.42 among other analysts. The adjustment reflects a modest negative view on the company’s near‑term prospects. No significant operational or financial changes were highlighted, indicating the move is largely a recalibration of expectations rather than a reaction to new data.
What did this article say?
Principal Financial Group was slated to release its third‑quarter earnings on October 7, with analysts forecasting double‑digit growth in earnings per share. The company’s guidance indicated a solid performance across its insurance and investment management segments. The market expected the results to reinforce the firm’s upward trajectory and support its dividend policy.
What did this article say?
Barclays analyst Alex Scott downgraded Principal Financial Group to an Underweight stance and reduced its price target from $92 to $86. The move signals a reassessment of PFG’s valuation relative to peers. The downgrade reflects concerns over the company’s growth prospects and competitive positioning. The rating change may influence investor sentiment and trading activity. The decision was announced on October 7.
What did this article say?
Barclays reduced its price target for Principal Financial Group from $92 to $86 while maintaining an underweight rating. The downgrade reflects concerns about the company’s earnings outlook and competitive pressures in the insurance sector. The move signals a more cautious view of PFG’s near‑term growth prospects.
What did this article say?
Principal Financial Group announced that its third‑quarter 2026 financial results would be released on October 26, 2026, followed by a conference call on October 27. The company provided details on how investors could access the earnings release, supplemental materials, and the live webcast. No guidance or performance data were disclosed in the announcement.

Technical Analysis

Real-time indicators across multiple timeframes

83
BULLISH
Momentum rank against about 1,000 stocks and ETFs for this timeframe.
Unlock full technicals
Create a free account to access more indicators and deeper timeframe data.
Institutional & Hedge Fund Ownership
25 tracked managers · $8.79B combined position · 11 adding, 14 trimming, 0 unchanged (latest 13F filings)
ManagerTrendShares Held% of Co.Position ValueFiled
Vanguard Group Inc▼ Sell26,969,10412.55%$2.38B2026-01-29
BlackRock, Inc.▼ Sell20,014,6739.32%$2.16B2026-08-07
Bank of America Corp▼ Sell6,884,0233.20%$741.96M2026-08-14
Capital World Investors▲ Buy6,040,0052.81%$650.99M2026-08-12
Geode Capital Management, LLC▲ Buy5,681,6722.64%$609.99M2026-08-12
Invesco Ltd.▲ Buy3,771,6411.76%$406.51M2026-08-14
Northern Trust Corp▼ Sell3,249,7031.51%$350.25M2026-08-13
Morgan Stanley▼ Sell2,988,1441.39%$322.06M2026-08-13
Goldman Sachs Group Inc▼ Sell2,500,0191.16%$269.45M2026-08-14
AQR Capital Management LLC▼ Sell2,315,0651.08%$249.52M2026-08-14
Norges Bank▼ Sell2,014,6750.94%$217.14M2026-08-12
JPMorgan Chase & Co▲ Buy1,472,7970.69%$159.81M2026-08-12
Wells Fargo & Company▲ Buy755,4070.35%$81.42M2026-08-14
FMR LLC (Fidelity)▼ Sell462,8100.22%$49.88M2026-08-13
Citigroup Inc▲ Buy388,0590.18%$41.82M2026-08-03
Gotham Asset Management, LLC▲ Buy312,1520.15%$33.64M2026-08-14
AllianceBernstein L.P.▼ Sell203,0830.09%$18.30M2026-08-14
Prudential Financial Inc▼ Sell95,7550.04%$10.32M2026-08-12
Citadel Advisors LLC▲ Buy84,7790.04%$9.14M2026-09-02
Susquehanna International Group, LLP▲ Buy70,4800.03%$7.60M2026-08-14
Squarepoint Ops LLC▲ Buy50,6360.02%$5.46M2026-08-14
Two Sigma Investments, LP▼ Sell50,5000.02%$5.44M2026-08-14
Man Group plc▲ Buy39,9720.02%$4.31M2026-08-14
Marshall Wace, LLP▼ Sell38,0700.02%$4.10M2026-08-13
Millennium Management LLC▼ Sell23,6740.01%$2.55M2026-08-14
Q2 2026 flow:1.13M sh bought ($122.39M)4.39M sh sold ($472.17M)net -3.26M sh (−$349.78M)
Congressional Trading Activity
5 disclosed trades · ~$40.0K est. traded value · 3 buys, 2 sells
MemberChamberStateTypeAmountTradedFiled
Alan ArmstrongSenateOK▲ Buy$1K - $15K2026-03-272026-07-21
Lisa McClainHouseMI09▼ Sell$1K - $15K2025-10-312025-11-21
Lisa McClainHouseMI09▼ Sell$1K - $15K2025-10-302025-11-21
Lisa McClainHouseMI09▲ Buy$1K - $15K2025-10-302025-11-21
Lisa McClainHouseMI09▲ Buy$1K - $15K2025-06-172025-08-13