DailyIQ
Last updated 11 minutes ago

SNAP·Snap Inc.

$.
-. (-.%)
After Hours
High
$4.87
Open
$4.77
Market Cap
7.77B
52W High
$10.41
Low
$4.64
P. Close
$4.69
P/E
-
52W Low
$3.81
Fwd P/E
6.34
DailyIQ Est.
$7.31
Technical Score (1D)
36
SELL
News Sentiment
51
MIXED
Snap recently launched its SPECS augmented‑reality glasses, a new hardware product that could diversify revenue beyond advertising. The launch follows a significant decline in the share price and total shareholder return, prompting analysts to flag a sizable undervaluation gap relative to current valuation. If AR adoption gains traction, it could offset the recent weakness in advertising revenue and open subscription‑based revenue streams. The company’s 11.9% EBITDA margin, maintained despite the share price slide, signals operational efficiency that could support a rebound. Analysts are debating whether the current dip represents a buying opportunity, so traders should watch the next earnings guidance for any upside in revenue or margin expectations. User growth metrics will also be critical, as they indicate whether the new hardware is driving engagement and monetization. A positive earnings surprise could validate the undervaluation thesis and lift the stock, while a miss would reinforce concerns about the AR strategy. In the next 1–10 trading days, keep an eye on the earnings release date and any forward‑looking commentary on AR adoption rates. Additionally, monitor any updates on the supply chain for the SPECS glasses, as delays could dampen the expected revenue lift. Finally, watch for any regulatory or consumer‑adoption signals that could accelerate or stall the AR product’s market penetration.
Earnings Summary
Snap Inc. is a technology company centered on visual communication, primarily through its flagship application, Snapchat, which offers image and video-based messaging, augmented reality experiences, and curated content. The company operates in the communication services sector and the internet content & information industry, generating revenue mainly from advertising products integrated within the platform, as well as from Spectacles and Snapchat+ subscriptions. In the most recent quarter, Q4 2024, Snap reported an EPS of $0.01 versus an estimate of –$0.04, a beat that followed a revenue of $1.56 billion, the highest in the series. The following quarter, Q1 2025, saw a negative EPS of –$0.08 against an estimate of –$0.13, again a beat, while revenue fell to $1.36 billion, reflecting a decline from the prior year’s $1.56 billion. Q2 2025 produced an EPS of –$0.16 versus an estimate of –$0.15, a miss, and revenue dipped further to $1.34 billion. Q3 2025 reversed the trend with an EPS of –$0.06 versus –$0.12, a beat, and revenue rose to $1.51 billion, the first quarterly increase since Q4 2024. Q1 2026 marked a turning point with a positive EPS of $0.10 versus $0.10, matching the estimate, and revenue of $1.53 billion, slightly below the $1.56 billion estimate but up from the previous quarter. Historically, Snap has shown a pattern of negative earnings in early 2025 that gradually improved to positive in 2026, with revenue oscillating between declines and modest rebounds; the company has consistently beaten analyst EPS estimates in four of the last five quarters, though revenue guidance has often been conservative or missing. Recent news highlights the upcoming Q2 2026 earnings call, analyst coverage shifts, and a neutral rating from DA Davidson, all of which underscore heightened analyst scrutiny and potential volatility around the next earnings release. Investors should watch for the Q2 2026 EPS and revenue figures, the management discussion on advertising revenue mix and user growth, and any cost‑cutting initiatives that could influence margin expectations, as these factors will likely shape the stock’s near‑term trajectory.

EPS

EstBeatMiss
$-0.20$-0.11$-0.03$0.05$0.14Q4'24Q1'25Q2'25Q3'25Q1'26Q2'26
QtrEstActual+/−
Q2'26$0.07 - -
Q1'26$0.10$0.10+3.6%
Q3'25$-0.12$-0.06+50.6%
Q2'25$-0.15$-0.16-5.1%
Q1'25$-0.13$-0.08+40.3%
Q4'24$-0.04$0.01+126.6%

Revenue

EstBeatMiss
$1.3B$1.4B$1.5B$1.5B$1.6BQ4'24Q1'25Q2'25Q3'25Q1'26Q2'26
QtrEstActual+/−
Q2'26$1.5B - -
Q1'26$1.6B$1.5B-1.9%
Q3'25 - $1.5B -
Q2'25 - $1.3B -
Q1'25 - $1.4B -
Q4'24 - $1.6B -

Market Data

SNAP Stock Snapshot

SNAP is currently trading at $4.69, giving Snap Inc. a market cap of 7.77B. Today's range spans $4.64–$4.87, with shares opening at $4.77 and moving up $0.00 (0.0%) from the prior close. DailyIQ's technical score sits at 36/100 (HOLD) with a news sentiment reading of 51/100.

Over the past year SNAP has traded between $3.81 and $10.41 - the current price is +23.1% off the 52-week low and -54.9% from the high. 50 analysts cover the stock with a Hold consensus and a mean 12-month target of $7.48 (range $4.00–$15.00), implying upside of +59.5%.

Liquidity risk is the overlooked factor in SNAP's non-bullish setup (36/100, HOLD): at 7.77B in Communication Services market cap, bid-ask spreads widen when sentiment is neutral (51/100) and technical momentum is absent. Price: $4.69 (near 52-week lows in $3.81–$10.41). The exit costs in a thin-float small-cap stock with deteriorating technical conditions are materially higher than in larger-cap equivalents - a dynamic that risk managers typically account for before the technicals get worse, not after.

The absence of strong institutional sponsorship makes SNAP's HOLD signal (36/100) more consequential than the same signal in a larger name — at 7.77B in Communication Services market cap, there are fewer natural buyers to absorb selling pressure, which means the $3.81–$10.41 range's lower bound becomes a sharper test of the thesis. Sentiment at 51/100 (neutral) and price at $4.69 (near 52-week lows) don't yet suggest stabilization is imminent.