DailyIQ
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Sector:Communication ServicesAll sectors
Last updated4 minutes ago

SNAP·Snap Inc.

$6.49
-0.04 (-0.61%)
Overnight$6.42-0.07 (-1.08%)
High
$6.85
Open
$6.49
Market Cap
11.19B
52W High
$9.30
Low
$6.42
P. Close
$6.49
P/E
-
52W Low
$3.81
Fwd P/E
8.32
DailyIQ Est.
$7.25
Inst. Ownership
21.2%
Short Interest
5.78%
Days to Cover
3.1
Technical Score (1D)
91
BULLISH
News Sentiment
59
BULLISH
With a Technical Score of 91, Snap Inc. (SNAP) sits in the upper tier of the momentum ranking on the 1D timeframe. The bullish bias and BUY signal follow from that rank, and trend strength reads as strong. Sentiment at 59 is aligned with the chart. Because the score is relative, it can stay high while the broader market falls, as long as SNAP holds up better than its peers. $6.26 is the near-term risk reference and $6.98 is the next upside marker if buyers keep pressing. A top momentum rank reflects the prior year of trading, so it changes gradually. Day to day, price levels give the earlier read: a decisive close below $6.26 would say more about near-term risk than the rank itself, while holding above it keeps $6.78 in play.
LOW TARGET
$5 -23.0%
7 analysts
MEAN TARGET
$7 +14.0%
27 analysts
HIGH TARGET
$16 +146.5%
17 analysts
PRICE RANGE
$5.00 - $16.00
SB / B / H / S / SS
3/12/32/3/1
DAILYIQ EST.
$7.25 (+11.7%)
Sector
Communication Services
Industry
Internet Content & Information
Exchange
NYQ
Country
United States
Website
snap.com
Symbol
SNAP
Description
Snap Inc. is a technology company centered on visual communication, primarily through its flagship application, Snapchat. Snapchat facilitates image and video-based messaging, offering users a suite of features including augmented reality experiences, location-based services, and curated content. The company generates revenue through advertising products integrated within the Snapchat platform, such as video ads, AR ads, and sponsored content. Beyond its core application, Snap Inc. also offers Spectacles, an eyewear product, and a subscription service, Snapchat+, providing exclusive features to paying users. Headquartered in Santa Monica, California, Snap Inc. aims to connect people through innovative visual communication tools globally.
Bought (1Y)
0 shares
$0
Sold (1Y)
9,338,248 shares
$50.5M
Harris RonanChief Commercial Officer
Award/Grant3,353,150 shares2026-09-18
Mohan AjitChief Business Officer
Sell6,797 shares2026-09-16
Morrow RebeccaChief Accounting Officer
Sell20,000 shares2026-09-09
Briers Zachary MGeneral Counsel
Sell11,257 shares2026-09-03
Briers Zachary MGeneral Counsel
Sell67,540 shares2026-08-19
View full insider trading history →
57/ 100
Neutral / mixed
Overall: Neutral
✓Revenue growing year over year
✕Negative net margin
✓Positive operating cash flow
Net Margin
-7.8%
Revenue CAGR
58.7%
Current Ratio
3.56x
Debt / Equity
1.55x
Return on Equity
-20.2%
View full financials →
Earnings Summary
Snap Inc. is a technology company focused on visual communication through its flagship app Snapchat, offering image and video messaging, AR experiences, and location-based services. The company operates in the communication services sector, specifically within internet content and information, generating revenue primarily from advertising products integrated into the platform. In the most recent quarters, Snap delivered a modest positive EPS of $0.01 in Q4 2024, beating the negative estimate of –$0.03755, while revenue reached $1.557B, a slight decline from the $1.564B estimate. Q1 2025 saw a negative EPS of –$0.08 versus an estimate of –$0.13404, and revenue fell to $1.363B from an expected $1.364B. Q2 2025 EPS of –$0.16 missed the –$0.15229 estimate, and revenue slipped to $1.344B from $1.344B. Q3 2025 EPS improved to –$0.06 against –$0.12142, with revenue at $1.507B, slightly below the $1.507B estimate. In Q1 2026, Snap posted an EPS of $0.10 versus an estimate of $0.0965, and revenue of $1.529B versus a $1.558B estimate, indicating a slight revenue shortfall but an EPS beat. Q2 2026 EPS of $0.06 missed the $0.0804 estimate, while revenue of $1.599B exceeded the $1.571B estimate, showing a revenue rebound. Historically, Snap has shown a mixed earnings trajectory, with EPS oscillating between negative and positive territory and revenue growth fluctuating around 2-3% YoY, often beating or missing analyst expectations in a 50/50 split. The company’s recent news highlights the launch of Collabstr, a self‑serve creator marketplace, and a strategic shift toward a capital‑efficient model aimed at generating free cash flow, both of which could influence future advertising revenue streams.

EPS

EstBeatMiss
$-0.21$-0.10$0.00$0.10$0.21Q1'25Q2'25Q3'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$0.16 - -
Q2'26$0.08$0.06-25.4%
Q1'26$0.10$0.10+3.6%
Q3'25$-0.12$-0.06+50.6%
Q2'25$-0.15$-0.16-5.1%
Q1'25$-0.13$-0.08+40.3%

Revenue

EstBeatMiss
$1.3B$1.4B$1.6B$1.7B$1.8BQ1'25Q2'25Q3'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$1.8B - -
Q2'26$1.6B$1.6B+1.8%
Q1'26$1.6B$1.5B-1.9%
Q3'25 - $1.5B -
Q2'25 - $1.3B -
Q1'25 - $1.4B -
Full Earnings BreakdownEstimates, actuals, guidance, and historical context
→

Market Data

SNAP Stock Snapshot

BULLISH91/100
$6.42−$0.07 (1.1%)
Market cap
11.19B
Day range
$6.42 – $6.85
News sentiment
59/100 · Neutral
Analyst target
$7.40 (+15.3%)
Consensus
Hold · 51 analysts
52-week range+68.5% off low · -31.0% from high
$3.81$9.30
Price $6.42 DailyIQ Est. $7.25

SNAP is trading with the trend behind it, which is what pushes the technical read bullish. Earnings and guidance carry more weight than macro data at this capitalisation.

Reverse DCF

What growth is priced into SNAP?

CHEAP

At today's price, Snap Inc. needs to grow free cash flow about 26.3% a year for the next 10 years to justify its valuation at a 10.55% cost of capital. Over its actual history it has compounded free cash flow at 31.3% a year, so the market is asking for 4.9 percentage points below its own delivered rate. On that basis SNAP looks priced below what its own growth record supports.

Implied FCF growth
26.3%
Historical FCF CAGR
31.3%
Growth gap
-4.9 pts
Verdict
CHEAP
Discount rate (WACC)
10.55%
Beta
1.55

Behaviour On Record

What SNAP's own history says about today's numbers

Realized volatility (21d)
48.8% 40th pct
Below its peak
-92.5%
vs 200-day average
+11.3%
Up days (1y)
45%

Snap Inc. is currently running 48.8% annualised volatility over the last 21 sessions. Measured against SNAP's own 10 years of daily returns rather than a market-wide average, that is the 40th percentile — on the quiet side for this stock, against a typical reading of 52.6%. The distinction matters because a number that looks calm for one stock is turbulent for another, and the absolute figure on its own tells you neither.

SNAP is trading -92.5% below its running peak. Across 9 full years on file, its median worst-drawdown-in-a-year was -52.4%, and the deepest was -83.5% in 2022. The current drawdown is already deeper than this stock's typical annual low point, which puts it in the part of its range where past recoveries began — and where past declines also continued.

Price sits +11.3% from its 200-day moving average. Against every other day in its history, that gap ranks at the 67th percentile — a somewhat wider gap than its own norm. Over the past year SNAP closed higher on 45% of sessions, and it is currently 5 sessions into a rising streak.

On October specifically: over 9 years of records, SNAP finished the month higher 5 of 9 times, with a median return of +0.9% and an average of +3.1%. Its strongest month historically has been April at +6.4% on average, its weakest March at -6.0%. Seasonality is a weak signal on its own — a decade is a small sample and regimes change — but it is a real distribution rather than a rule of thumb.

Overnight risk is measurable too: SNAP has opened more than 2% away from the prior close in 100 of 2,415 sessions (4.1% of the time), with the largest gaps running +26.4% and -6.1%. For anyone holding through an event, that rate is a better guide to overnight exposure than the intraday range.

All figures computed from 2,416 daily closes between 2017-03-02 and 2026-10-09, split-adjusted, recomputed daily. Percentiles are against SNAP's own 10-year history, not a peer group or index.

Sector Rotation

Is money rotating into or out of SNAP's sector?

Snap Inc. sits in the Communication Services sector, currently ranked 10th of 12 GICS sectors by relative-strength rotation score (improving).

Sector rank
#10 of 12
Sector state
Improving
Sector rotation score
64

Options Market

What is the options market pricing for SNAP?

CallsPuts

For Snap Inc.'s nearest expiry (2026-10-16, 2 days out), open interest is call-heavy, a bullish tilt (put/call ratio of 0.31), with at-the-money implied volatility around 70.3%. The options market is pricing roughly a ±5.0% move by that expiry — a range of about $6.21–$6.87.

Put/call ratio (2026-10-16)
0.31
ATM implied volatility
70.3%
Total open interest
157,360
Expected move by 2026-10-16
±5.0% ($6.21–$6.87)

Analyst Rating Changes

Are analysts turning bullish or bearish on SNAP?

RBC Capital most recently reiterated its rating on Snap Inc. to Sector Perform on Sep 17, 2026 with a price target of $8. Over the last 90 days, coverage has run 0 upgrades against 0 downgrades, a net mixed lean.

Latest action
RBC Capital — Sector Perform
90-day upgrades
0
90-day downgrades
0
Net rating momentum
0
DateFirmActionRatingPrice target
Sep 17, 2026RBC CapitalReiteratedSector Perform$8
Aug 4, 2026MizuhoMaintainedNeutral$5 → $6
Aug 4, 2026Truist SecuritiesMaintainedHold$8 → $7
Aug 4, 2026UBSMaintainedNeutral$5 → $6
Aug 4, 2026CitigroupMaintainedNeutral$7 → $7
Aug 4, 2026DA DavidsonMaintainedNeutral$5 → $5
Aug 4, 2026GuggenheimMaintainedNeutral$5 → $6
Aug 4, 2026CitizensReiteratedMarket Perform-
Aug 4, 2026Wells FargoMaintainedEqual-Weight$5 → $6
Aug 4, 2026Evercore ISI GroupMaintainedIn-Line$7 → $8
Aug 4, 2026Cantor FitzgeraldMaintainedNeutral$5 → $6
Aug 4, 2026RosenblattMaintainedNeutral$6 → $6

Peers & ETF holders

SNAP peers & ETF holders

Internet Content & InformationMarket cap · today

Top ETF holdersWeight

News Sentiment Analysis

Sentiment gathered from recent headlines

59/100
Strong NegativeNeutralStrong Positive
MODERATELY BULLISH

Recent News Coverage

Most recent articles, ranked by recency (click to expand).

10+ articles
What did this article say?
Snap’s latest earnings revealed a sharp uptick in subscription revenue, with the Snapchat+ and related services growing 85% to $316 million. The company’s total revenue rose 9% to $1.28 billion from advertising, while non‑ad income now accounts for roughly one‑fifth of the $1.6 billion total. With less than 3% of its 971 million monthly active users paying, the subscription model remains a small but rapidly expanding segment. The data suggest a shift toward a more diversified revenue mix, potentially easing pressure on ad‑dependent growth.
What did this article say?
On October 12, a notable increase in call option volume for SNAP indicated growing investor optimism about the company’s potential for a late‑year rally. The spike in options activity suggested that market participants were positioning for a significant upside. This activity reflected a positive sentiment toward Snapchat’s prospects, though it did not represent a definitive earnings or guidance announcement.
What did this article say?
Snap (SNAP) announced a November 4 conference call to discuss its third‑quarter results, prompting analysts to reassess the company’s valuation. The stock has recently rebounded, posting a 7.92% gain over 30 days and a 25.21% gain over 90 days, yet remains down 27.92% year‑to‑date. Market observers note Snap’s large user base and expanding advertising tools, but also highlight its weaker long‑term performance relative to peers. The discussion centers on whether the current price reflects undervaluation or signals a warning about future growth prospects.
What did this article say?
A hedge fund has urged Snap to sell a stake in its Specs augmented reality glasses unit for $1 billion, proposing to carve the business out of the core social media operations. The move would create a separate financing structure for the AR unit, potentially reshaping Snap’s balance sheet and future development priorities. The proposal reflects broader concerns about the company’s capital allocation and the strategic focus on emerging technologies. Snap’s management has not yet responded publicly to the pressure, leaving investors uncertain about the company’s next steps.
What did this article say?
On October 9, Snap Inc. surged 7% to $6.27, outperforming peers Pinterest and Meta as the social media sector rallied. The rally was driven by sector buying favoring smaller advertising names, with Snap’s AR eyewear unit adding hardware costs that differentiate it from rivals. The move comes ahead of Snap’s November 4 earnings call, which analysts view as a key test for the company’s performance. The gain reflects a concentrated trade rather than a broad market move, indicating a mild positive sentiment for the stock.
What did this article say?
Snap Inc. announced that its third‑quarter 2026 earnings conference call would take place on November 4, 2026 at 2:00 p.m. Pacific Time. The company will host a live webcast and provide a replay for at least 90 days on its Investor Relations website. No financial results or guidance were disclosed in the announcement, and the statement was purely procedural.
What did this article say?
Blue Duck Capital, a Snap shareholder, sent an open letter to the board urging the company to raise external capital to fund its Specs smart glasses project. The investor argued that securing outside financing could remove roughly $500 million of annual Specs spending from Snap’s core operations and unlock significant cash flow. Blue Duck suggested that such a move could trigger a re‑rating that might more than double Snap’s share price, targeting a $12‑$14 range. Snap did not comment on the request, and its shares rose 1.5% in Tuesday trading.
What did this article say?
Blue Duck Capital, a shareholder and long/short equity manager, sent an open letter to Snap Inc.’s board on October 6, 2026, urging the company to secure external capital dedicated to its Specs technology. The letter outlined a strategy to unlock shareholder value by separating the Specs unit and raising funds specifically for its development and commercialization. Blue Duck highlighted the industry-leading nature of Specs and projected significant upside if the board proceeds with the capital raise. The recommendation signals a positive outlook for Snap’s growth prospects, though it remains contingent on board approval and market conditions.
What did this article say?
Blue Duck Capital sent an open letter to Snap’s board urging the company to secure dedicated external capital for its Specs technology from venture investors or a strategic partner, aiming to unlock shareholder value without diluting existing shares. The letter highlighted that raising outside funds could accelerate product development and market adoption. Snap’s board was asked to consider this approach as a means to enhance long‑term growth prospects for the Specs platform.
What did this article say?
Snapchat announced the launch of Collabstr, a self‑serve marketplace that lets brands search, hire, and manage creators directly on the platform. The service offers over 1 million creators, with more than 25 % ready to work on campaigns, and provides built‑in metrics such as views, average view time, and CPM. Collabstr includes fixed rates, escrow protection, and local‑currency payouts, simplifying the creator‑brand transaction process. The move aims to strengthen Snapchat’s appeal to Gen Z and Millennial advertisers, who now represent 32 % of consumer spending.

Technical Analysis

Real-time indicators across multiple timeframes

91
BULLISH
Momentum rank against about 1,000 stocks and ETFs for this timeframe.
Unlock full technicals
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Institutional & Hedge Fund Ownership
25 tracked managers · $2.00B combined position · 11 adding, 14 trimming, 0 unchanged (latest 13F filings)
ManagerTrendShares Held% of Co.Position ValueFiled
Vanguard Group Inc▲ Buy101,251,5575.81%$817.10M2026-01-29
FMR LLC (Fidelity)▼ Sell66,514,7793.82%$295.33M2026-08-13
BlackRock, Inc.▼ Sell44,007,2702.53%$195.39M2026-08-07
AQR Capital Management LLC▲ Buy29,294,7551.68%$128.90M2026-08-14
Two Sigma Investments, LP▲ Buy20,408,4531.17%$90.61M2026-08-14
Invesco Ltd.▲ Buy16,616,0160.95%$73.78M2026-08-14
Geode Capital Management, LLC▼ Sell13,032,5500.75%$57.89M2026-08-12
Citadel Advisors LLC▲ Buy10,769,7750.62%$47.82M2026-09-02
Renaissance Technologies LLC▲ Buy10,655,3000.61%$47.31M2026-08-13
Millennium Management LLC▲ Buy9,923,0380.57%$44.06M2026-08-14
Susquehanna International Group, LLP▲ Buy9,521,7720.55%$42.28M2026-08-14
Goldman Sachs Group Inc▲ Buy8,481,6870.49%$37.66M2026-08-14
Morgan Stanley▼ Sell7,116,5630.41%$31.60M2026-08-13
Capital World Investors▼ Sell5,527,2690.32%$24.54M2026-08-12
Bank of America Corp▼ Sell3,490,3220.20%$15.50M2026-08-14
Northern Trust Corp▼ Sell3,052,8080.18%$13.55M2026-08-13
Marshall Wace, LLP▲ Buy2,699,8470.15%$11.99M2026-08-13
ExodusPoint Capital Management, LP▲ Buy1,631,3560.09%$7.24M2026-08-14
Citigroup Inc▼ Sell1,204,9000.07%$5.35M2026-08-03
D. E. Shaw & Co., Inc.▼ Sell1,143,8530.07%$5.08M2026-08-14
Man Group plc▼ Sell870,9370.05%$3.87M2026-08-14
JPMorgan Chase & Co▼ Sell518,9810.03%$2.51M2026-08-12
AllianceBernstein L.P.▼ Sell416,0920.02%$1.91M2026-08-14
Wells Fargo & Company▼ Sell238,9730.01%$1.06M2026-08-14
Brevan Howard Capital Management LP▼ Sell233,2930.01%$1.04M2026-08-14
Q2 2026 flow:65.84M sh bought ($291.60M)142.26M sh sold ($642.09M)net -76.42M sh (−$350.48M)
View full institutional holdings history →
Congressional Trading Activity
3 disclosed trades · ~$48.5K est. traded value · 1 buys, 2 sells
MemberChamberStateTypeAmountTradedFiled
Valerie HoyleHouseOR04▲ Buy$1K - $15K2025-02-042025-09-12
John HickenlooperSenateCO▼ Sell$1K - $15K2023-04-282023-05-15
John HickenlooperSenateCO▼ Sell$15K - $50K2021-07-272021-08-09
View full congressional trading history →

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