DailyIQ
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AMZN·Amazon.com, Inc.

$254.10
-4.48 (-1.73%)
After Hours
High
$261.13
Open
$258.01
Market Cap
2.82T
52W High
$287.20
Low
$252.66
P. Close
$254.10
P/E
20.85
52W Low
$196.00
Fwd P/E
24.74
DailyIQ Est.
$352.09
Inst. Ownership
34.5%
Short Interest
0.80%
Days to Cover
2.3
NewEarnings release, scored · filed Jul 30, 2026New outlook issued · tone +6.9 vs prior release · 81 lines scoredSee the breakdown
Technical Score (1D)
56
BULLISH
News Sentiment
59
BULLISH
On Oct 13, Fox News host Charles Gasparino defended Jeff Bezos and argued that the U.S. tax system should reward entrepreneurial risk‑taking, citing Bezos’ remarks about business success. He framed a shift toward free‑market principles as a response to political criticism of wealthy leaders, suggesting a move toward Reagan‑style policies. On the same day, Jeff Bezos appeared on Fox News to discuss his space venture Blue Origin, revealing a $28 billion personal stake and a recent $10 billion external raise aimed at building lunar infrastructure. He also advised retirees to favor the S&P 500 over speculative AI stocks, reflecting uncertainty about current industrial bubbles. Both pieces were purely opinionated commentary and did not disclose any direct impact on Amazon’s financials or operations. The commentary highlighted Bezos’ cautious stance on high‑growth tech while pursuing ambitious space goals, and Gasparino’s call for tax reforms to encourage risk‑taking.
LOW TARGET
$230 -9.5%
1 analysts
MEAN TARGET
$331 +30.4%
38 analysts
HIGH TARGET
$405 +59.4%
37 analysts
PRICE RANGE
$230.00 - $405.00
SB / B / H / S / SS
20/49/5/1/1
DAILYIQ EST.
$352.09 (+38.6%)
Sector
Consumer Cyclical
Industry
Internet Retail
Exchange
NMS
Country
United States
Website
Symbol
AMZN
Description
Amazon.com, Inc. operates a multifaceted business centered around online and physical retail, advertising, and subscription services, serving a global customer base. The company's core value proposition lies in providing a vast selection of consumer products and digital content, alongside cloud computing infrastructure through Amazon Web Services (AWS). This diverse offering includes manufactured electronic devices like Kindle and Echo, as well as media production and distribution. Amazon's competitive advantage stems from its integrated ecosystem, which connects consumers, sellers, developers, and advertisers through its online marketplace and various service programs, including the popular Amazon Prime membership. Incorporated in 1994 and headquartered in Seattle, Washington, the company's business model is designed to facilitate commerce and content delivery across multiple platforms.
Bought (1Y)
0 shares
$0
Sold (1Y)
1,295,600 shares
$369.1M
Herrington Douglas JCEO Worldwide Amazon Stores
Sell1,000 shares2026-10-01
SMITH BRAD D-
Award/Grant4,086 shares2026-09-08
Mandia Kevin R.-
Award/Grant4,086 shares2026-09-08
Herrington Douglas JCEO Worldwide Amazon Stores
Sell1,000 shares2026-09-01
BEZOS JEFFREY PExecutive Chair
Gift230,637 shares2026-08-26
79/ 100
Bullish
Overall: Bullish
✓Revenue growing year over year
✓Positive net margin
✓Positive operating cash flow
Gross Margin
50.3%
Net Margin
10.8%
Revenue CAGR
24.0%
Current Ratio
1.05x
Debt / Equity
0.17x
Return on Equity
18.9%
Earnings Summary
Amazon.com, Inc. operates a multifaceted business centered around online and physical retail, advertising, and subscription services, serving a global customer base. The company’s core value proposition lies in providing a vast selection of consumer products and digital content, alongside cloud computing infrastructure through Amazon Web Services (AWS). In recent quarters, Amazon delivered EPS of $1.86 in Q4 2024, beating the $1.48 estimate, and $1.59 in Q1 2025 versus a $1.36 estimate, while revenue grew from $187.8 billion to $155.7 billion, a decline in absolute terms but a 17% YoY increase in Q1 2025. The company’s EPS trend has accelerated, with Q2 2025 EPS at $1.68 versus a $1.33 estimate, and Q3 2025 EPS at $1.95 versus a $1.56 estimate, indicating consistent beats in the last four quarters. Historically, Amazon has maintained a YoY revenue growth trajectory, with revenue rising from $213.4 billion in Q4 2025 to $181.5 billion in Q1 2026, a 15% decline, yet EPS remained near estimates, reflecting a shift toward cost control. Recent news highlights Amazon’s engagement in AI and cost‑control initiatives, including talks to acquire AI startup Decart for roughly $7 billion and workforce reductions aimed at profitability, as well as leadership changes in Alexa and AWS.

EPS

EstBeatMiss
$1.23$1.45$1.67$1.89$2.11Q2'25Q3'25Q4'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$1.98 - -
Q2'26$1.82$1.88+3.5%
Q1'26$1.67$1.56-6.4%
Q4'25$2.01$1.95-2.9%
Q3'25$1.56$1.95+25.2%
Q2'25$1.33$1.68+26.1%

Revenue

EstBeatMiss
$160.5B$176.1B$191.6B$207.2B$222.7BQ2'25Q3'25Q4'25Q1'26Q2'26Q3'26
QtrEstActual+/−
Q3'26$206.2B - -
Q2'26$196.4B$200.6B+2.1%
Q1'26$180.8B$181.5B+0.4%
Q4'25$215.6B$213.4B-1.0%
Q3'25 - $180.2B -
Q2'25 - $167.7B -

Market Data

AMZN Stock Snapshot

NEUTRAL56/100
$253.49−$0.61 (0.2%)
Market cap
2.82T
P/E ratio
20.9
Day range
$252.66 – $261.13
News sentiment
59/100 · Neutral
Analyst target
$331.20 (+30.7%)
Consensus
Buy · 76 analysts
52-week range+29.3% off low · -11.7% from high
$196.00$287.20
Price $253.49 DailyIQ Est. $352.09

Momentum has flattened on AMZN, leaving the next move dependent on news rather than the chart. Coverage is deep enough that new information gets priced quickly, so surprises tend to be macro rather than fundamental.

Reverse DCF

What growth is priced into AMZN?

RICH

At today's price, Amazon.com, Inc. needs to grow free cash flow about 107.0% a year for the next 10 years to justify its valuation at a 11.66% cost of capital. Over its actual history it has compounded free cash flow at 21.1% a year, so the market is asking for 85.9 percentage points above its own delivered rate. On that basis AMZN looks priced above what its own growth record supports.

Implied FCF growth
107.0%
Historical FCF CAGR
21.1%
Growth gap
+85.9 pts
Verdict
RICH
Discount rate (WACC)
11.66%
Beta
1.33

Behaviour On Record

What AMZN's own history says about today's numbers

Realized volatility (21d)
21.5% 29th pct
Below its peak
-7.1%
vs 200-day average
+6.9%
Up days (1y)
51%

Amazon.com, Inc. is currently running 21.5% annualised volatility over the last 21 sessions. Measured against AMZN's own 13 years of daily returns rather than a market-wide average, that is the 29th percentile — on the quiet side for this stock, against a typical reading of 27.2%. The distinction matters because a number that looks calm for one stock is turbulent for another, and the absolute figure on its own tells you neither.

AMZN is trading -7.1% below its running peak. Across 13 full years on file, its median worst-drawdown-in-a-year was -20.1%, and the deepest was -51.9% in 2022. The current pullback is therefore shallower than what this stock gives back in a typical year, which is context worth having before treating it as a dislocation.

Price sits +6.9% from its 200-day moving average. Against every other day in its history, that gap ranks at the 44th percentile — close to the gap it normally carries. Over the past year AMZN closed higher on 51% of sessions, and it is currently 1 session into a rising streak.

On October specifically: over 14 years of records, AMZN finished the month higher 9 of 14 times, with a median return of +2.9% and an average of +2.6%. Its strongest month historically has been April at +5.6% on average, its weakest February at -3.1%. Seasonality is a weak signal on its own — a decade is a small sample and regimes change — but it is a real distribution rather than a rule of thumb.

Overnight risk is measurable too: AMZN has opened more than 2% away from the prior close in 44 of 3,271 sessions (1.3% of the time), with the largest gaps running +5.8% and -5.8%. For anyone holding through an event, that rate is a better guide to overnight exposure than the intraday range.

Across the last 3 dated reports on file, AMZN moved an average of 4.4% in the session after earnings, closing higher 2 of those 3 times, with a median move of +4.8% and a largest of +6.2%.

All figures computed from 3,272 daily closes between 2013-10-15 and 2026-10-14, split-adjusted, recomputed daily. Percentiles are against AMZN's own 13-year history, not a peer group or index.

Sector Rotation

Is money rotating into or out of AMZN's sector?

Amazon.com, Inc. sits in the Consumer Discretionary sector, currently ranked 7th of 12 GICS sectors by relative-strength rotation score (improving). Within its narrower Retail industry group, AMZN ranks 4th of 15 tracked industries, leading.

Sector rank
#7 of 12
Sector state
Improving
Sector rotation score
64
Industry rank
#4 of 15

Options Market

What is the options market pricing for AMZN?

CallsPuts

For Amazon.com, Inc.'s nearest expiry (2026-10-14, 0 days out), open interest is call-heavy, a bullish tilt (put/call ratio of 0.42), with at-the-money implied volatility around 14.5%.

Put/call ratio (2026-10-14)
0.42
ATM implied volatility
14.5%
Total open interest
70,634

Analyst Rating Changes

Are analysts turning bullish or bearish on AMZN?

Wells Fargo most recently reiterated its rating on Amazon.com, Inc. to Overweight on Oct 12, 2026 with a price target of $329 (from $338). Over the last 90 days, coverage has run 0 upgrades against 0 downgrades, a net mixed lean.

Latest action
Wells Fargo — Overweight
90-day upgrades
0
90-day downgrades
0
Net rating momentum
0
DateFirmActionRatingPrice target
Oct 12, 2026Wells FargoMaintainedOverweight$338 → $329
Oct 12, 2026Cantor FitzgeraldMaintainedOverweight$320 → $310
Oct 6, 2026Tigress FinancialMaintainedBuy$315 → $385
Oct 5, 2026TD CowenReiteratedBuy$350
Sep 30, 2026RosenblattMaintainedBuy$335 → $360
Sep 3, 2026Wells FargoMaintainedOverweight$328 → $338
Jul 31, 2026UBSMaintainedBuy$305 → $318
Jul 31, 2026Telsey Advisory GroupMaintainedOutperform$315 → $335
Jul 31, 2026BernsteinMaintainedOutperform$315 → $320
Jul 31, 2026CitigroupMaintainedBuy$325 → $350
Jul 31, 2026RBC CapitalMaintainedOutperform$320 → $330
Jul 31, 2026MizuhoMaintainedOutperform$320 → $330

Earnings Release, Scored

What did Amazon.com, Inc.'s latest earnings release say?

Filed Jul 30, 2026 · SEC Form 8-K, Exhibit 99

New outlook issued
Tone82.5/ 100+6.9 vs prior release
Hedging words0.14per 100 words-0.05 vs prior release
Tone, last 2 releasesScale 50–88

Most important lines

  1. 1

    AWS net sales increased 37%—its fastest growth in 18 quarters—to a $169 billion annualized revenue run rate

    New this quarter
  2. 2

    Net sales increased 20% year-over-year

    New this quarter
  3. 3

    Excluding the impact of Prime Day in both 2025 and 2026, third quarter 2026 year-over-year growth would be nearly 400 basis points higher.

    New this quarter

Peers & ETF holders

AMZN peers & ETF holders

News Sentiment Analysis

Sentiment gathered from recent headlines

59/100
Strong NegativeNeutralStrong Positive
MODERATELY BULLISH

Recent News Coverage

Most recent articles, ranked by recency (click to expand).

10+ articles
What did this article say?
Billionaire investor Peter Thiel’s investment firm, Thiel Macro, allocated 28 % of its portfolio to Amazon, reflecting confidence in the company’s AI initiatives. The stake underscores Amazon’s dual role as a consumer‑discretionary retailer and a leading cloud provider, both poised to benefit from generative AI. Thiel’s focus on AI stocks signals a positive outlook for Amazon’s AI‑driven operations, though the investment size does not constitute a transformative shift.
What did this article say?
Fox News host Charles Gasparino appeared on a FOX Business segment on October 13 to discuss the U.S. tax system and its role in encouraging entrepreneurial risk‑taking. He referenced Amazon founder Jeff Bezos’ recent interview where Bezos defended wealthy entrepreneurs and rejected the notion that success equates to villainy. Gasparino argued that political criticism has pushed some business leaders toward free‑market principles and that a tax system favoring risk‑taking would benefit figures like Bezos and Elon Musk. The commentary was purely opinionated and did not indicate any operational or financial impact on Amazon.
What did this article say?
Jeff Bezos, Amazon’s founder and executive chair, appeared on Fox News to discuss his space venture Blue Origin and his investment philosophy. He highlighted his $28 billion personal stake and a recent $10 billion external raise aimed at building lunar infrastructure. During the interview, Bezos advised retirees to favor the S&P 500 over speculative AI stocks, citing uncertainty about current industrial bubbles. The remarks underscored his cautious stance on high‑growth tech while pursuing ambitious space goals. No direct financial impact on Amazon’s operations was disclosed.
What did this article say?
Amazon was reported to be close to acquiring AI startup Decart for roughly $7 billion, following Anthropic’s withdrawal from a similar deal. Decart’s software enables developers to switch between AI chips, a feature increasingly valuable as AI workloads expand. The potential acquisition would strengthen Amazon’s AI infrastructure, complementing its custom Trainium chips and recent strategic acquisitions. The news contributed to a modest 0.4% rise in Amazon shares overnight.
What did this article say?
Amazon’s stock gained after reports of workforce reductions and a potential $7 billion acquisition of AI startup Decart. The job cuts were part of a broader cost‑control effort, while the acquisition would strengthen Amazon’s AI chip and cloud capabilities. The market viewed the deal as a positive step toward enhancing Amazon’s competitive position in the AI sector. The announcement contributed to broader investor interest in technology stocks during the week.
What did this article say?
Amazon is reportedly considering a $7 billion purchase of Decart, an AI startup that provides software enabling developers to switch between chips. The acquisition would give Amazon early access to Decart’s technology and strengthen its custom Trainium3 chip program. The deal, if completed, would enhance Amazon’s AI infrastructure and support its cloud services. Analysts view the move as a strategic investment in software expertise to bolster Amazon’s competitive edge.
What did this article say?
Amazon.com Inc. entered negotiations to acquire AI firm Decart in a deal valued at roughly $7 billion, according to the Wall Street Journal. Decart specializes in software that enables developers to switch between AI chips and in AI models that generate realistic 3D environments. The acquisition would complement Amazon’s own AI chip, Trainium3, and could accelerate its competitive stance against Nvidia. The deal is still in talks, but early access to the chip was reportedly given to Decart in 2025.
What did this article say?
Amazon.com announced negotiations to acquire Israeli AI startup Decart for approximately $7 billion, positioning the company to strengthen its artificial‑intelligence capabilities. The deal follows Anthropic’s earlier decision to pass on a similar purchase, indicating Amazon’s continued pursuit of AI talent and technology.
What did this article say?
Amazon.com Inc. is negotiating to acquire AI startup Decart for an estimated $7 billion, as reported by the Wall Street Journal. Decart, founded in 2023, creates software that enables developers to switch between AI chips and builds AI models that generate realistic 3D environments. The deal would complement Amazon’s Trainium3 AI chip and strengthen its position against Nvidia. The acquisition is still in talks, with early chip access already provided to Decart in 2025.

Technical Analysis

Real-time indicators across multiple timeframes

56
NEUTRAL
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Institutional & Hedge Fund Ownership
25 tracked managers · $843.77B combined position · 14 adding, 11 trimming, 0 unchanged (latest 13F filings)
ManagerTrendShares Held% of Co.Position ValueFiled
Vanguard Group Inc▼ Sell845,400,5287.79%$195.14B2026-01-29
BlackRock, Inc.▲ Buy748,403,5396.89%$178.37B2026-08-07
FMR LLC (Fidelity)▲ Buy365,660,3643.37%$87.15B2026-08-13
Geode Capital Management, LLC▼ Sell233,211,6842.15%$55.40B2026-08-12
Morgan Stanley▲ Buy179,376,5411.65%$42.75B2026-08-13
JPMorgan Chase & Co▼ Sell167,979,1471.55%$40.34B2026-08-12
Invesco Ltd.▲ Buy143,818,3281.32%$34.28B2026-08-14
Norges Bank▼ Sell140,565,6011.29%$33.50B2026-08-12
Capital Research Global Investors▲ Buy120,603,8731.11%$28.75B2026-08-12
Northern Trust Corp▼ Sell94,581,6590.87%$22.54B2026-08-13
Bank of America Corp▲ Buy93,223,0200.86%$22.22B2026-08-14
Goldman Sachs Group Inc▲ Buy68,161,5830.63%$16.25B2026-08-14
Capital World Investors▲ Buy61,208,1600.56%$14.59B2026-08-12
Wellington Management Group LLP▼ Sell55,060,0660.51%$13.12B2026-08-14
Fisher Asset Management, LLC▲ Buy34,978,4320.32%$8.34B2026-08-04
Wells Fargo & Company▼ Sell34,742,4510.32%$8.28B2026-08-14
AllianceBernstein L.P.▼ Sell37,722,4250.35%$7.86B2026-08-14
Janus Henderson Group plc▼ Sell32,297,2690.30%$6.69B2026-05-18
Baillie Gifford & Co▼ Sell26,917,8660.25%$6.42B2026-08-06
Neuberger Berman Group LLC▲ Buy19,353,8140.18%$4.61B2026-08-13
Citigroup Inc▲ Buy19,088,3780.18%$4.55B2026-08-03
Loomis Sayles & Co L P▼ Sell18,291,4030.17%$4.36B2026-08-14
AQR Capital Management LLC▲ Buy11,924,3600.11%$2.84B2026-08-14
Coatue Management LLC▲ Buy11,834,7990.11%$2.82B2026-08-14
D. E. Shaw & Co., Inc.▲ Buy10,945,8830.10%$2.61B2026-08-14
Q2 2026 flow:129.14M sh bought ($30.78B)27.10M sh sold ($6.01B)net +102.04M sh (+$24.77B)
Congressional Trading Activity
25 disclosed trades · ~$4.29M est. traded value · 13 buys, 12 sells
MemberChamberStateTypeAmountTradedFiled
Cory BookerSenateNJ▼ Sell$100K - $250K2026-08-112026-09-09
Michael RulliHouseOH06▼ Sell$1K - $15K2026-06-252026-08-07
Matthew Robert Van EppsHouseTN07▼ Sell$1K - $15K2026-06-162026-06-17
David J. TaylorHouseOH02▼ Sell$1K - $15K2026-06-052026-06-12
Daniel CrenshawHouseTX02▼ Sell$1K - $15K2026-06-012026-07-16
Gilbert CisnerosHouseCA31▲ Buy$1K - $15K2026-04-222026-05-08
Gilbert CisnerosHouseCA31▲ Buy$1K - $15K2026-04-142026-05-08
John FettermanSenatePA▲ Buy$1K - $15K2026-03-302026-04-03
Alan ArmstrongSenateOK▲ Buy$15K - $50K2026-03-272026-07-21
Mark AlfordHouseMO04▼ Sell$1K - $15K2026-03-162026-03-31
Gilbert CisnerosHouseCA31▼ Sell$1K - $15K2026-03-162026-04-07
Gilbert CisnerosHouseCA31▲ Buy$1K - $15K2026-03-162026-04-07
Gilbert CisnerosHouseCA31▼ Sell$1K - $15K2026-03-132026-04-07
Jonathan JacksonHouseIL01▼ Sell$1K - $15K2026-03-092026-04-08
David J. TaylorHouseOH02▲ Buy$1K - $15K2026-02-262026-03-06
Jonathan JacksonHouseIL01▼ Sell$1K - $15K2026-02-112026-03-12
Gilbert CisnerosHouseCA31▲ Buy$1K - $15K2026-02-102026-03-09
David J. TaylorHouseOH02▲ Buy$1K - $15K2026-02-092026-02-20
Jonathan JacksonHouseIL01▲ Buy$1K - $15K2026-02-052026-03-12
Gilbert CisnerosHouseCA31▲ Buy$1K - $15K2026-01-302026-02-13
David J. TaylorHouseOH02▲ Buy$1K - $15K2026-01-292026-02-02
Nancy PelosiHouseCA11▲ Buy$500K - $1.0M2026-01-162026-01-23
Nancy PelosiHouseCA11▲ Buy$100K - $250K2025-12-302026-01-23
Gilbert CisnerosHouseCA31▼ Sell$1K - $15K2025-12-242026-01-12
Nancy PelosiHouseCA11▼ Sell$1.0M - $5.0M2025-12-242026-01-23